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Inspire your colleagues to care deeply about each other and the organization. You'll forge a team that is in sync and unstoppable.

Get out in the world to understand society's biggest challenges and where your efforts are most needed.

Adapt and act on opportunities that unfold spontaneously. Get inside a problem to truly understand how to get through it.

Be inspired by audacious goals, not the fear of failure. Put customers at the center of your mission.

Spur growth within and around you by stretching beyond the comfort zone. Connect with those you admire to broaden your opportunities.

Be smart about your best talent. Put experts in the right organizational role to boost breakthroughs.

Technology must be designed to enhance people’s lives, not just dazzle them. Your startup’s stated mission and bottom-line concerns should be one and the same.

Find ways to help people make better decisions. Harness technology to increase transparency and access information.

Tyrants ruin organizations. Foster a culture of respect and dignity to achieve peak performance.

Fight imposter syndrome. You can do it.