Alexandra Zatarain,
Eight Sleep
Refining Price Point and Messaging
Product-market fit is a journey. Knowing your audience and mission will help you on your way.
Doug Leone, global managing partner at the venture-capital firm Sequoia, discusses the value that a good VC partner can bring to an entrepreneur, especially during challenging times. The right partner plays an active, supportive role in helping startup founders recruit the best executives, bringing in business-operations experts and generally putting the venture’s leaders in a position to succeed.