Alexandra Zatarain,
Eight Sleep
Refining Price Point and Messaging
Product-market fit is a journey. Knowing your audience and mission will help you on your way.
One Kings Lane Co-Founder Susan Feldman reflects on the downside of raising excess capital for the home-decor startup: It led to a false sense of security and made fiscal responsibility less of a priority. In conversation with Tina Seelig, faculty co-director at the Stanford Technology Ventures Program, Feldman discusses how a startup’s valuation is a fleeting figure that only signals the beginning of a new chapter.