Alexandra Zatarain,
Eight Sleep
Refining Price Point and Messaging
Product-market fit is a journey. Knowing your audience and mission will help you on your way.
GoldieBlox Founder Debbie Sterling describes her evolution from solitary inventor to becoming an entrepreneur who inspired others to believe in her mission to launch a line of construction toys for girls. Starting with a rough prototype, Sterling talks about encountering push back early on from older industry veterans, but then finding passionate followers among young social entrepreneurs.
