In addition to exact strategic alignment, Jeff Seibert says Twitter’s acquisition of his startup Crashlytics went well because of credible funding alternatives, complete control of messaging on all sides of negotiations, and keeping the rest of the team unaware until the deal closed. “The key there,” Seibert says, “is you have to live up to your team’s trust.”

Video clips from: Acquisitions: Lessons from All Sides [Entire Talk]

2 minutes

Acquisition is Not an Exit

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4 minutes

Twitter's Approach to Acquisitions

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3 minutes

Strategic Alignment and Negotiations

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5 minutes

Why Joining Twitter Made Sense

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4 minutes

Lessons Learned from First Acquisition

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2 minutes

Focus on the Future, Not the Moment

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6 minutes

Look for Culture Fit

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