Astro Teller, director of Alphabet’s moonshot factory, X, describes how smart bets on world-changing innovations are aided by a culture that celebrates only the most audacious projects and rewards teams for showing the courage to find the biggest flaws. He also discusses how innovation can be systematized regardless of business type, resources or role at your company.

Video clips from: Celebrating Failure Fuels Moonshots [Entire Talk]

2 minutes

Motivating Without Money

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3 minutes

Cost-Benefit Analyses at X

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4 minutes

X's Place in Alphabet

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6 minutes

Shooting Down Moonshots

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3 minutes

Predict Failures Before Beginning

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3 minutes

Pro-Learning, Not Pro-Failure

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3 minutes

Celebrating Failure as Success

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6 minutes

Systematize Innovation

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