Alexandra Zatarain,
Eight Sleep
Refining Price Point and Messaging
Product-market fit is a journey. Knowing your audience and mission will help you on your way.
Stick to a vision and the company shall succeed, advises Amazon Senior VP Diego Piacentini. For Amazon this means adhering to founder Jeff Bezos’ original vision: Build a site where users can find anything they want to buy at the lowest price. To achieve this vision, Piacentini highlights Amazon’s dedication to building all code in-house, and safety measures to validate customer purchases.
