Alexandra Zatarain,
Eight Sleep
Using Your Mission to Find Your Customer
Product-market fit is a journey. Knowing your audience and mission will help you on your way.
HubSpot’s Dharmesh Shah explains how a company can incur what he calls “culture debt” in the same way that a venture can create “technology debt” – where it settles on an imperfect technical solution to achieve an immediate goal. But whereas such flaws can be fixed, Shah says putting off a personnel problem gives it time to metastasize within a company.