Alexandra Zatarain,
Eight Sleep
Refining Price Point and Messaging
Product-market fit is a journey. Knowing your audience and mission will help you on your way.
What does the natural world mean in monetary terms, beyond the idea of raw materials? Conservation International Executive VP Jennifer Morris believes it is critically important quantify the value of “ecosystem services,” those resources and processes nature provides for planet and human survival. She shares two quantifiable examples: the value of insect pollination to agriculture, and the pharmaceutical industry’s dependence on natural plant resources.
