Alexandra Zatarain,
Eight Sleep
Refining Price Point and Messaging
Product-market fit is a journey. Knowing your audience and mission will help you on your way.
Forerunner Ventures General Partner Eurie Kim describes the skills and traits needed to be on a startup’s founding team, as well as the pros and cons. You must have a unique expertise that complements the team and accept that your stake in the company is lower than that of the actual founders. You don’t feel as much pressure, and yet you learn to be a founder, according to Kim. The downside is, often, much lower equity in the company.