Alexandra Zatarain,
Eight Sleep
Refining Price Point and Messaging
Product-market fit is a journey. Knowing your audience and mission will help you on your way.
Floodgate’s Mike Maples Jr. discusses how startups in the bustling tech sector do best when they have a “structural competitive advantage,” rather than just proving they are better than others. A unique advantage at the core of a business will scale as it grows and ensure it retains a dominant position, according to Maples, an early investor in Twitter, Lyft, TwitchTV and other successful startups.