Alexandra Zatarain,
Eight Sleep
Refining Price Point and Messaging
Product-market fit is a journey. Knowing your audience and mission will help you on your way.
To build an enduring enterprise, advises Zeus Living CEO and co-founder Kulveer Taggar, it pays to play the long game and think in terms of 20-year plans. He advises avoiding opportunities focused on salary or prestige, and instead focusing on opportunities to learn and build networks. Those future-focused decisions, he’s found, will compound and become much more valuable than decisions aimed at instant gratification.
