Alexandra Zatarain,
Eight Sleep
Using Your Mission to Find Your Customer
Product-market fit is a journey. Knowing your audience and mission will help you on your way.
Rahul Roy-Chowdhury, Grammarly’s CEO, explains the last three principles of the TRUE framework: Responsibility, User Control, and Empathy. Each of these are rooted in ensuring that the user experience is a core part of any product or feature. This includes giving users opportunity for feedback and having a process in place for taking action on that feedback.