Alexandra Zatarain,
Eight Sleep
Refining Price Point and Messaging
Product-market fit is a journey. Knowing your audience and mission will help you on your way.
Deborah Hopkins knows when an existing corporation enters the Silicon Valley ecosystem it must prove it can be counted on as a long-term, trusted partner. As the head of Citi Ventures, Citi’s venture investing unit based in Palo Alto, Hopkins relates the story of one of her organization’s first deals illustrating the importance of this idea.