Alexandra Zatarain,
Eight Sleep
Using Your Mission to Find Your Customer
Product-market fit is a journey. Knowing your audience and mission will help you on your way.
David Baszucki, founder and CEO of Roblox, describes how the organizational structure of his company mimics the community of the online-games platform it runs. Like the individuals and teams who independently develop the games that make Roblox a leading destination for youth in the United States, Baszucki says the company increases productivity by giving groups the freedom to work and deploy on their own.