Alexandra Zatarain,
Eight Sleep
Refining Price Point and Messaging
Product-market fit is a journey. Knowing your audience and mission will help you on your way.
Gro Intelligence founder and CEO Sara Menker explains how she decided that founding a company and seeking VC funding was the right way for her to tackle food insecurity. Menker advises founders to begin with a problem they are passionate about solving, and choose the right approach and structure based on that.