Kathleen Eisenhardt,
Stanford University
[Transcript] Simple Rules Set You Free
Use simple, clear rules to get your team into a rhythm and reduce frustration.
Core Contributor
Kathleen Eisenhardt
Stanford W. Ascherman M.D. Professor in the Department of Management Science & Engineering and an affiliated-faculty of the Stanford Technology Ventures Program (STVP).
Kathleen Eisenhardt,
Stanford University
Simple Rules Set You Free
Use simple, clear rules to get your team into a rhythm and reduce frustration.
Kathleen Eisenhardt,
Stanford University
What Are Simple Rules?
Stanford Professor Kathleen Eisenhardt, co-author of "Simple Rules: How to Thrive in a Complex World," outlines the basic commonalities of the simple rules that worked ...
Kathleen Eisenhardt,
Stanford University
Crafting Simple Rules
Stanford Management Science and Engineering Professor Kathleen Eisenhardt discusses how a multinational company developed a set of rules that greatly simplified how to evaluate and ...
Kathleen Eisenhardt,
Stanford University
Boundary Rules for Lawbreakers and Moviemakers
Stanford Professor Kathleen Eisenhardt, co-author of "Simple Rules: How to Thrive in a Complex World," describes the concept of "boundary rules," which aid decision-making in ...
Kathleen Eisenhardt,
Stanford University
Rules for Time
Kathleen Eisenhardt, co-author of "Simple Rules: How to Thrive in a Complex World," talks about how simple rules can be based on timing to dictate ...
Kathleen Eisenhardt,
Stanford University
Simple Rules Coordinate People
Stanford Professor Kathleen Eisenhardt discusses the power of simple rules to coordinate the actions of a widely dispersed community and have participants conform to shared ...
Kathleen Eisenhardt,
Stanford University
Simple Rules for a Complex World
Develop shortcut strategies to reduce unnecessary complexity and achieve focused goals.
Kathleen Eisenhardt,
Stanford University
Simple Rules for a Complex World [Entire Talk]
Develop shortcut strategies to reduce unnecessary complexity and achieve focused goals.
Kathleen Eisenhardt ,
Stanford University
Simple Rules for a Complex World [Entire Talk]
Develop shortcut strategies to reduce unnecessary complexity and achieve focused goals.
Kathleen Eisenhardt,
Stanford University
Protecting Your Market
Eisenhardt shares several strategies that a small company can use to protect their market. This includes marketing alliances, getting funded by larger competitors, and buying ...
Kathleen Eisenhardt,
Stanford University
Creating Opportunities
Eisenhardt believes that markets are not chosen but created. She describes how this was successfully done at Amazon, eBay and Verisign. She explains that to ...
Kathleen Eisenhardt,
Stanford University
Closing the Deal
Eisenhardt discusses how to negotiate with an investor and the importance of closing a deal. She stresses the need for having a credible alternative, which ...
Kathleen Eisenhardt,
Stanford University
The Art of Fundraising (Part 2)
Eisenhardt stresses the importance of researching regional VCs and understanding the true motives behind their interests.
Kathleen Eisenhardt,
Stanford University
The Art of Fundraising (Part 1)
Eisenhardt describes the key elements associated with successful fundraising. She discusses the importance of asking for the correct amount of money at the right time ...
Kathleen Eisenhardt,
Stanford University
Surfer Model of Venture Growth
Eisenhardt explains her findings about teams and markets using the Surfer Model of Venture Growth. In her research, she found that there is great synergy ...
Kathleen Eisenhardt,
Stanford University
Market Selection
Stanford Management Science & Engineering Professor Kathleen Eisenhardt defines and discusses different sized markets (emergent, growth and mature) and explains why growth markets are ideal ...
Kathleen Eisenhardt,
Stanford University
Team Composition
Kathy Eisenhardt, co-director of Stanford Technology Ventures Program and professor in Management Science and Engineering, discusses the size and composition of successful teams. She recommends ...
Kathleen Eisenhardt,
Stanford University
Edge of Chaos
Eisenhardt shares her work on managing at the edge of chaos. She defines the edge of chaos as the perfect balance between being too structured ...
Kathleen Eisenhardt,
Stanford University
Balance of Structure and Ambiguity
Eisenhardt provides an example of where structure and ambiguity live in harmony at Yahoo.
Kathleen Eisenhardt,
Stanford University
Research Lens on Understanding Entrepreneurial Firms
Kathy Eisenhardt, co-director of Stanford Technology Ventures Program and professor in Management Science and Engineering, shares results from her research regarding successful ventures, addressing fundamental ...
