Alexandra Zatarain,
Eight Sleep
Using Your Mission to Find Your Customer
Product-market fit is a journey. Knowing your audience and mission will help you on your way.
Federica Marchionni, CEO of Lands’ End, explains how a leader who demands perfection only creates a culture of fear within a company. However, embracing a spirit of experimentation empowers employees to take chances and to learn how to respond quickly to failure in the pursuit of excellence.