Alexandra Zatarain,
Eight Sleep
Refining Price Point and Messaging
Product-market fit is a journey. Knowing your audience and mission will help you on your way.
“Ideas that are not acted on are valueless,” says Kauffman Foundation Senior Fellow Ted Zoller, who urges entrepreneurs to take action to release game-changing ideas into the world. Zoller also discusses the approach of entrepreneurs who begin the entrepreneurial process by defining a need in the marketplace.