In this special micro-episode of ETL, Stanford lecturer Toby Corey reflects on his key entrepreneurial takeaway from 2020. Corey emphasizes that the entrepreneurial journey is a process, particularly when entrepreneurs are presented with extreme challenges or are solving big problems. He shares a clip from the ETL talk “Reimagining Meat,” featuring Beyond Meat founder and CEO Ethan Brown. Brown shares how his early experiences with animal agriculture, his concern about the connections between meat consumption and climate change, and his interest in the science of building meat from plants culminated in starting Beyond Meat.