As undergraduate students at the University of California Berkeley, Jessica Mah and a friend had an idea for a product that solved their problems managing business finances. Mah describes the value of finishing college, and some of the early customer insights gained while building the first iteration of the product.

Video clips from: A Startup is a Learning Experience [Entire Talk]

3 minutes

Customer Feedback Tied to Product Development

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3 minutes

Co-Founders Provide a Sanity Check

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2 minutes

Launching Too Early

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3 minutes

Skip the Fancy Office

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2 minutes

Avoid Vanity Metrics

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2 minutes

When Startups Get Press Coverage

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4 minutes

Making Your First Hires

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4 minutes

Are You Building Products Customer Want?

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4 minutes

The Accelerator Experience

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5 minutes

You Don't Need to Drop Out of College

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