Alexandra Zatarain,
Eight Sleep
Using Your Mission to Find Your Customer
Product-market fit is a journey. Knowing your audience and mission will help you on your way.
Tristan Walker, founder and CEO of Walker and Company Brands, discusses the value of entrepreneurs bringing authenticity to their venture. Walker, a Stanford alumnus, recalls realizing that his true calling as an entrepreneur came when he discovered that “I wanted to fundamentally feel like I was the best person in the world to solve that problem.”