Alexandra Zatarain,
Eight Sleep
Refining Price Point and Messaging
Product-market fit is a journey. Knowing your audience and mission will help you on your way.
HarperColliins CEO and President Brian Murray shares some interesting statistics from his company’s operations. As the world’s third-largest English language publisher, the company must re-invent its revenue streams each year, says Murray, and contend with supplying content to new platforms while launching, on average, 12 new products per day.
