In response to a question from STVP Executive Director Tina Seelig, HarperCollins CEO Brian Murray explains how his early engineering background continues to serve him as leader of a major publishing company. Murray believes engineers are solvers of complicated problems by training, and that, “a publishing company, any company, is one big, complex problem” needing to be solved.

Video clips from: A Story of Change and Opportunity [Entire Talk]

2 minutes

What Engineers Bring to the CEO Role

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3 minutes

Partners as "Frenemies"

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1 minutes

On Digital Rights Management

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3 minutes

Finding the Right Digital Ecosystem

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2 minutes

Content Creators as the Brand

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4 minutes

When You Launch 12 Products a Day

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3 minutes

Changes in the Publishing Industry

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2 minutes

Publishers Act as Venture Capitalists

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