Alexandra Zatarain,
Eight Sleep
Refining Price Point and Messaging
Product-market fit is a journey. Knowing your audience and mission will help you on your way.
In response to a question from STVP Executive Director Tina Seelig, HarperCollins CEO Brian Murray explains how his early engineering background continues to serve him as leader of a major publishing company. Murray believes engineers are solvers of complicated problems by training, and that, “a publishing company, any company, is one big, complex problem” needing to be solved.
