Alexandra Zatarain,
Eight Sleep
Using Your Mission to Find Your Customer
Product-market fit is a journey. Knowing your audience and mission will help you on your way.
When trying to hire for a rapidly growing startup, well-defined job descriptions, a clear interviewing and hiring process, and an emphasis on values alignment help build confidence with interviewees, explains Luminary Media co-founder and head of talent Lauren Perkins. The absence of those things, she adds, should be red flags for potential talent.