Instagram Co-Founder Kevin Systrom is confused as to how equity distributions are handled by other startups. Here he advises founders to be as fair and generous as possible, throughout the different stages of startup growth. Fellow Co-Founder Mike Krieger also articulates why equity shares should rightfully be based on the level of risk involved, when a founder or early employee decides to join the startup.

Video clips from: From Stanford to Startup [Entire Talk]

3 minutes

The Equity Question

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4 minutes

The Co-Founder Working Relationship

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3 minutes

Combine and Share Ideas

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2 minutes

Building a Product is Just the Beginning

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4 minutes

A Problem with Stealth Startups

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4 minutes

Finding the Problem is the Hard Part

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4 minutes

Sink or Swim School of Engineering

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4 minutes

Trust Your Gut and Collect Experience

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2 minutes

Start Now

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4 minutes

Optimize for People, Not Valuation

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