![Photo of Alexandra Zatarain](https://stvp.stanford.edu/wp-content/uploads/sites/3/2024/05/Alexandra-Zatarain-600x600-1.png)
Alexandra Zatarain,
Eight Sleep
Refining Price Point and Messaging
Product-market fit is a journey. Knowing your audience and mission will help you on your way.
Serial entrepreneur and Calera Founder Brent Constantz discusses the tension that can develop between a founder’s goals and an investor’s desire for a quick return on investment. Constantz shares a story from his days in the med-tech sector to illustrate this point.