Alexandra Zatarain,
Eight Sleep
Refining Price Point and Messaging
Product-market fit is a journey. Knowing your audience and mission will help you on your way.
Whether you are designing a feature, creating a product, or building a company, your technology needs to be solving a real problem for your customers, says Cyriac Roeding, founder and CEO of Shopkick. Roeding describes how his company only began working on technology when it was explicitly needed to solve a key problem.
