Alexandra Zatarain,
Eight Sleep
Using Your Mission to Find Your Customer
Product-market fit is a journey. Knowing your audience and mission will help you on your way.
Few VC-funded founding teams include a talent professional, observes Luminary Media co-founder and head of talent Lauren Perkins. She explains how placing an emphasis on talent acquisition and articulating a values statement early on has helped Luminary not only retain staff, but attract desirable content partners.