Alexandra Zatarain,
Eight Sleep
Using Your Mission to Find Your Customer
Product-market fit is a journey. Knowing your audience and mission will help you on your way.
In response to a question from Stanford Professor Tina Seelig, singer/songwriter Nate Ruess talks about the role of risk-taking in doing creative work. Building on this idea, Warner Bros. Records Chairman and CEO Cameron Strang discusses the importance of encouraging an entrepreneurial culture inside a large organization.