Alexandra Zatarain,
Eight Sleep
Refining Price Point and Messaging
Product-market fit is a journey. Knowing your audience and mission will help you on your way.
Dave Vasen, founder and CEO of brightwheel, explains that he never expected to be on reality television, but “Shark Tank” wound up being a great fit for his company. Even though it was a huge investment of time, it helped him showcase brightwheel to his target customers.
