Alexandra Zatarain,
Eight Sleep
Refining Price Point and Messaging
Product-market fit is a journey. Knowing your audience and mission will help you on your way.
The issue of using digital rights management (DRM) technologies on content is a complicated one, says HarperCollins CEO and President Brian Murray. Here he shares both the benefits and disadvantages of DRM, and describes tests being conducted to find a solution balancing a company’s intellectual property rights with consumer desire to transfer files.
