Author and MDV Venture Partner Geoffrey Moore explains why companies must, at minimum, keep up with competitors to be considered by customers. According to Moore, every quarter a company does not catch up to a competitor’s offer is just another chance for that competitor to gain momentum. Moore uses numerous examples from the technology sector to illustrate the danger of being too proud to assimilate a competitor’s innovations.

Video clips from: Reach Your Escape Velocity [Entire Talk]

3 minutes

Improve Productivity to Find Resources

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Neutralizing Competition is a Speed Game

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Create Serious Differentiation

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Product Managers Can Make Real Impact

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Can You Over Invest in Power?

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Hierarchy of Powers Framework

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Overcome End of Quarter Neurosis

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The Problem of Compensating Solely on Performance

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When Big Companies Get Stuck

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