Alexandra Zatarain,
Eight Sleep
Using Your Mission to Find Your Customer
Product-market fit is a journey. Knowing your audience and mission will help you on your way.
Asana Co-Founder Justin Rosenstein shares his process for working with the negative, self-doubting voice in his head. Supporting the importance of this process, Rosenstein attributes the following advice to investor Ben Horowitz: “The most important part of being a leader is managing your own psychology.”