Bob Sutton and Huggy Rao, Stanford professors and authors of “The Friction Project,” share insights on how large, complex organizations can manage friction. Sutton points to a culture of simplicity and systems for smooth handoffs across units, giving examples from familiar companies. Rao offers advice on subtraction for startups as well as large companies.

Video clips from: Smart Leaders Understand Friction [Entire Talk] [Explicit]

3 minutes

Identifying Good Investors

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5 minutes

Leading Huge Organizations

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7 minutes

Speed Versus Long-Term Success [Explicit]

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4 minutes

Good Friction [Explicit]

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5 minutes

Origins of ‘The Friction Project’

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6 minutes

Friction for Aspiring Founders

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