Alexandra Zatarain,
Eight Sleep
Refining Price Point and Messaging
Product-market fit is a journey. Knowing your audience and mission will help you on your way.
“There’s no better way to learn about the world and solve problems than starting a company,” says Ryan Petersen, CEO and founder of Flexport. However, don’t discount the skills and expertise you gain when you go work for another company. Focus on learning as your first goal; when you’ve developed the skills you need to be successful, you can launch your own business.