Alexandra Zatarain,
Eight Sleep
Using Your Mission to Find Your Customer
Product-market fit is a journey. Knowing your audience and mission will help you on your way.
Navin Chaddha, managing director of Mayfield, focuses in on PoshMark’s eye-catching customer engagement numbers. He describes how the platform’s high level of social interactivity and repeat buyers emerged from founder Manish Chandra’s early emphasis on hyper-responsive customer service.