Alexandra Zatarain,
Eight Sleep
Refining Price Point and Messaging
Product-market fit is a journey. Knowing your audience and mission will help you on your way.
Stanford University President Marc Tessier-Lavigne shares a few strategies for how to increase the likelihood of making good decisions when there’s no “right” answer: turn to the best minds on your team and be rigorous when weighing different ideas. He warns against paralysis by indecision and says to always provide a clear rationale, as well as be prepared to course correct if you’re wrong.