Jessica McKellar tells the story of how she and her fellow Pilot co-founders came up with the idea for Pilot, their third company. She advises those in search of startup ideas to look to their own pain points for inspiration, and then to consider the size of the market, the level of customer needs, and their personal experience with the problem.

Video clips from: Serial Co-founders [Entire Talk]

6 minutes

Resolving Co-founder Conflict

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3 minutes

From Student to Founder

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3 minutes

Employer Activism

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2 minutes

People Plus Software

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4 minutes

How to Find your Next Idea

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2 minutes

The Advantages and Disadvantages of Having Co-founders

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