Alexandra Zatarain,
Eight Sleep
Refining Price Point and Messaging
Product-market fit is a journey. Knowing your audience and mission will help you on your way.
When seeking funding for his startup, Manish Chandra, founder and CEO at Poshmark, found that VCs were receptive to his platform, but felt that web would outperform a mobile application. Chandra explains how launching exclusively on mobile gave Poshmark the competitive advantage they are still seeing today.
