Alexandra Zatarain,
Eight Sleep
Refining Price Point and Messaging
Product-market fit is a journey. Knowing your audience and mission will help you on your way.
Pilot CTO and founder Jessica McKellar tells the story of how she met her two co-founders as a student at MIT. She stresses the advantages of founding a startup straight out of school, when you have a modest lifestyle and little to lose by taking a chance on an idea.
