Alexandra Zatarain,
Eight Sleep
Using Your Mission to Find Your Customer
Product-market fit is a journey. Knowing your audience and mission will help you on your way.
Popsugar Founder Lisa Sugar, in conversation with Stanford lecturer Emily Ma, explains how she admires Disney for its ability to inspire and entertain customers, while also being a profitable enterprise. Sugar also talks about the effort to maintain a workplace culture that is both family friendly and hardworking – values imprinted by Popsugar’s husband-and-wife founders.