Alexandra Zatarain,
Eight Sleep
Refining Price Point and Messaging
Product-market fit is a journey. Knowing your audience and mission will help you on your way.
“Entrepreneurship is not synonymous with being a founder,” says Roelof Botha, a partner at Sequoia Capital. Using examples from his colleagues at PayPal, Botha urges individuals with an entrepreneurial drive to join other small companies first to learn a lot and live out the entrepreneurial spirit before founding a company.
