Alexandra Zatarain,
Eight Sleep
Using Your Mission to Find Your Customer
Product-market fit is a journey. Knowing your audience and mission will help you on your way.
How do you set a vision for your organization or unit, and then hold everyone accountable? Voicea founder and Cisco Contact Center VP and GM Omar Tawakol explains how he sets quarterly plans in a way that both incorporates significant team feedback and sets crystal-clear expectations. He has found that this approach keeps everyone – including the CEO – focused on three to five major goals each quarter.