Alexandra Zatarain,
Eight Sleep
Using Your Mission to Find Your Customer
Product-market fit is a journey. Knowing your audience and mission will help you on your way.
Software engineer Tracy Chou, a leader in the effort to make the industry more inclusive, explains how the immediate business pressures startups face can force them to de-emphasize the issue and result in “diversity debt” that becomes much harder to overcome once the organization grows. Chou, a founding advisor to Project Include, says relying on homogenous professional networks for hiring just perpetuates the problem.