Do you need to be and act like Steve Jobs to mirror the success the late co-founder created as the head of Apple? While the answer is no, says Fortune magazine Senior Editor Adam Lashinsky, entrepreneurs should carefully examine how Jobs ran Apple and choose from the many applicable lessons that fly in the face of traditional business practice.

Video clips from: Secrets at Apple’s Core [Entire Talk]

3 minutes

Doing the Best Work of Your Career

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2 minutes

Leadership Questions for Apple

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2 minutes

Stay on Simple Messages

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2 minutes

Directly Responsible Individuals

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4 minutes

Insanely Great Integration

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2 minutes

Every Detail Matters

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5 minutes

Keeping Company Secrets

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5 minutes

When Steve Jobs Returned to Apple

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3 minutes

Do You Need to be Steve Jobs?

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