Alexandra Zatarain,
Eight Sleep
Refining Price Point and Messaging
Product-market fit is a journey. Knowing your audience and mission will help you on your way.
Brit + Co Founder and CEO Brit Morin talks about seeing a business opportunity in the rising demand for how-to content and artisanal products, and in the rejection of mass-produced goods and lack of disruption in the arts-and-crafts industry. She explains how the maker movement is fueled by the natural drive in humans to create.
