Alexandra Zatarain,
Eight Sleep
Refining Price Point and Messaging
Product-market fit is a journey. Knowing your audience and mission will help you on your way.
Irma Olguin, Jr., CEO and co-founder of Bitwise Industries, explains how her company builds technology ecosystems in underestimated cities. The key, she finds, is to meet the needs of the individual communities they serve by not only offering technical training, but also by addressing the non-technical barriers that might keep people from investing in their skills, from transportation issues to lack of childcare.