![Photo of Alexandra Zatarain](https://stvp.stanford.edu/wp-content/uploads/sites/3/2024/05/Alexandra-Zatarain-600x600-1.png)
Alexandra Zatarain,
Eight Sleep
Using Your Mission to Find Your Customer
Product-market fit is a journey. Knowing your audience and mission will help you on your way.
Chris Redlitz, co-founder of The Last Mile, shares the story of how his program was able to create positive change by connecting an investment banker and a prison inmate, both of whom grew up in the same neighborhood.