Alexandra Zatarain,
Eight Sleep
Refining Price Point and Messaging
Product-market fit is a journey. Knowing your audience and mission will help you on your way.
Accompany CEO Amy Chang talks about paying attention to concerns that stick with you day after day and finding ways to confront and act on them. She reflects on the eight years she spent launching and leading Google’s analytics division, and how torn she was about leaving. Internally, we already know what needs to be done, Chang says. It’s just that change can be scary.